Back to the Future Nike MAG With Power Laces to Launch in 2015

Publish date: 2024-07-29

Nike has confirmed it is releasing Marty McFly’s self-lacing, light-up sneakers from "Back to the Future" to the public in 2015, Nice Kicks reports.

Advertisement

Speaking at the #AgendaEmerge conference in Long Beach, California, this week, Tinker Hatfield, who designed the Nike MAG sneaker Marty McFly wore in the 1989 film "Back to the Future 2," said his team is working as hard as possible to release a line of the "power lace" shoes this year. No details yet on pricing, but given that they actually lace up by themselves, they are unlikely to be cheap.

This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now.
They're coming. YouTube/Nice Kicks

The release date is a poignant one: 2015 is the year to which Marty McFly and Doc Brown are sent in the film.

Here is what Marty McFly's Nike sneakers looked like in the movie 26 years ago.

And here is how they will look in reality.

Advertisement

Nice Kicks

Nice Kicks has some more on how the power laces will actually work, based on Nike's US patent filing.

The mechanism is housed in the midsole of the shoe and is activated using a button on the outside, which sets off a kind of cog and pulley system:

Nice Kicks
Nice Kicks

It's not the first time Nike has attempted to bring the "Back to the Future" shoes into the 21st century. Back in 2011, Nike auctioned off 150 pairs of the self-fastening, glowing sneakers to raise money for the Michael J. Fox Foundation for Parkinson's Research. Winning bids reached more than $5,000.


NOW WATCH: 4 Real Robots Designed To Make Life Easier

 

ncG1vNJzZmivp6x7o8HSoqWeq6Oeu7S1w56pZ5ufonyjrcKkZK2nXam1pnnFrquuqpViu6q3xGakmp9drLa1tIypprCdomK5oq%2FErGStp12hrra6wqFkoqZdZ31ygYxrZ2ptXWY%3D